Senior Analyst
Job no: 536593
Work type: Full time
Location: Eastern District
Categories: Various categories
Is this your next challenge in Customer analytics?
- Conduct customer, business, and promotion analysis, provide insights and recommendations to address our partner’s business questions
- Support CRM activities through customer segmentation, targeting, list preparation and analysis
- Conduct offer and campaign evaluations, recommend right tracking metrics, measure effectiveness and provide recommendations to improve future response/ ROI
- Support data science projects e.g. segmentation, predictive model that drive sales and customer loyalty and engagement
- Support ad ho analytics projects e.g. dashboard building, report automation, deep dive analysis
- Identify areas to improve efficiency and streamline process through automation
- Keep track on KPIs and regular reports on CRM and customer performance
Do you have experience in Customer analytics?
- Bachelor’s degree in Statistics, Data Science, Information Management, Computer Science, Mathematics, or related fields
- 2+ years’ experience working in CRM/ loyalty analytics, business analytics, data science, business intelligence, preferably in Retail, FMCG, Loyalty or FS industry
- Solid experience in SQL
- Experience in Python, SAS, R, Tableau is advantageous
- Confident communicator of analytics to technical and non-technical audience
- A natural curiosity to interrogate data and identify hidden patterns to support business needs
- Knowledge of Google Analytics, Microsoft Azure environment and Databricks
Advertised: Hong Kong Standard Time
Application close:
Apply now